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Brandless: Would You Still Buy It?

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When you’re walking down a huge, chain grocery store and come across millions of different products, do you pick up the store brand or the name brand? The store brand’s packaging is usually not as recognizable and aesthetically plain. You’ve probably never seen it before on an ad across townContinue Reading

August 19, 2017
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Advertising
Branding

Graphic Design Meets VR / AR / MR

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In recent years, we saw that virtual reality (VR) was used for everything imaginable, such as for entertainment, gaming, education, and so on. Someone might enjoy a favorite movie with a head-mounted display as if they were having a dinner with a beautiful actress or someone might explore a spooky cave withContinue Reading

July 27, 2017
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Branding
Technology

Top 5 Inspiring Lego Ads Advocating Kids’ Growth & Development

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Year after year, Lego consistently reinvents their brand with relevant gripping ads. Their recent campaigns have been killing it both in concept and execution. The Lego Group originated from Denmark in the 1900s. Did you know, the word “Lego” comes from the Danish phrase leg godt, which means to “playContinue Reading

July 17, 2017
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Advertising
Branding

The Nike “Badge of Honor” by Wieden+Kennedy Shanghai

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Do you remember when you were a kid and tried to conquer the world by riding your bicycle, swinging on monkey bars, and rolling around in the dirt? You felt invincible and fearless, oblivious to your own human fragility. Have you ever had that moment when you compared scars withContinue Reading

July 11, 2017
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Advertising
Animation
Sports Graphics

Steve Harrington Designs the Dew Tour

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Designer and artist, Steve Harrington, has often been called the leader of a contemporary Californian psychedelic-pop aesthetic. His work is filled with bright, fun and colorful illustrations inspired by the psychedelic Californian beach style. His work has crossed along mulitple platforms such as murals, hand-screened prints, limited-edition books, skateboards, and sculptures.Continue Reading

July 4, 2017
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Illustration

What does 4:44 mean?

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If you recently lived or visited NYC, you may have seen these cryptic billboards all around the city. You might see this within your Facebook timeline, Instagram feed, or have watched a televised trailer during game 3 of the NBA Finals on June 7th. And you are probably thinking, whatContinue Reading

June 30, 2017
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Branding
Entertainment

IKEA: Cook This Page

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Throughout my life, I thought everyone was as unhealthily obsessed with food as I was. Then I came to the recent realization that my own sister and best friend of over a decade hate food. They just hate food and wished that eating was optional instead of a necessity forContinue Reading

June 25, 2017
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Advertising
Experiments

Billboard on Sky? “Sky Magic” – Drone Ballet Show

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I know you have never heard about Drone, like Amazon delivery with a drone, monitoring the wild animals with Drone in order to protect its lands and the species or that someone mishandled the drone to collide airplane. However, there is the other way to use a drone. It canContinue Reading

June 13, 2017
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Entertainment
Film & TV

Inspired by Wonder Woman? Top 6 Ads Conquering Female Stereotypes

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Last weekend, I watched Wonder Woman. Honestly, I had no intentions of watching this movie. Don’t get me wrong; I love superheroes. I grew up watching everything from Justice League to X-Men to Teen Titans on CartoonNetwork. Wonder Woman never appealed to me because she seemed very one dimensional and…lameContinue Reading

June 12, 2017
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Entertainment

Abject Nostalgia in “Night in the Woods”

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WARNING: SPOILERS FOR NIGHT IN THE WOODS Night in The Woods, the narrative driven video game from developer, Infinite Fall, and the mind of Alec Holowka, is like taking a trip home. Your time in the game is spent exploring college dropout Mae Borowski’s hometown of ‘Possum Springs.’  In this town,Continue Reading

June 8, 2017
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Entertainment

All Things Hand Painted, Van Zee Sign Co.

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I think the best part about working in Soho, isn’t the beautiful people, the millions of food options, or the history per se, it’s the art and inspiration found in every corner. Colossal Media are constantly painting signs by hand, new shops that dictate style all over the world areContinue Reading

The Illustrator Behind the Casper Ads on the Subway: Tomi Um

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A few years ago, Red Antler, a design agency located in Dumbo, Brooklyn, launched an ad campaign for Casper, a sleep start-up company that’s redefining mattresses. If you live in NYC or have visited in the last few years, I’m sure you’ve been on the subway at least once. WhileContinue Reading

May 20, 2017
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Advertising
Illustration

ShitTown’s Valero Doval

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If you haven’t already binged S-town, you should stop reading this and go do that. S-town is the new podcast series by This American Life producer Brian Reed. Similar to the Serial podcast, (Sarah Koenig is listed as an editorial advisor) S-Town takes us to a small town in AlabamaContinue Reading

April 18, 2017
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Entertainment
Illustration
Oddities

Joe Harris (1928-2017): The Man Behind Trix Rabbit

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On March 26, Joe Harris, commercial illustrator, passed away at 89 years old in his home in Connecticut, but his legendary characters will live on forever. Harris was the man that brought to life the famous Trix Cereal rabbit. It was in the 1950s while working at the advertising firmContinue Reading

April 12, 2017
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Animation
Entertainment

DoubleDay’s Double-Down on Dan Brown

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Imagine walking into a coffee shop early in the morning before work. You’re hungry and tired because you overslept your alarm by 20 minutes, so you had to skip breakfast. After looking at the menu you order a croissant and a latte. Both come out on time, and taste fine,Continue Reading

April 10, 2017
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Advertising
Literature
Publication Design

You Meant MailChimp Right? Their New Marketing Campaign is Surreal

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MailChimp, you have my attention. While most companies waste their commercial time by introducing themselves or put on a show to persuade consumers, Droga5 took a different approach that made you stand out of the crowd…  in a way that a dog dyed highlighter pink stands out. Made me takeContinue Reading

March 28, 2017
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Branding
Oddities