Branding

CATEGORY

The International House of Bemused…People

International House of Biscuits, International House of Bacon, and the International House Booty are some of the few names surfacing on the internet in regards to what the new IHOP rebranding might mean. Since 1958,…Continue reading

May 8, 2018

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The Passionate Russian Premier League Bear

The Russian Football Federation is 100 percent invested in branding their image in football. Not only are they invested in the World Cup, which is a little more than a month away, but they have…Continue reading

May 4, 2018

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Branding
Publication Design

CATEGORY

Is Glamour Glamourless?

Before Instagram and Refinery 29 came on the scene as my source of the relevant lifestyle and fashion trends, there was Glamour. After I was quickly deterred from the tacky design of teen magazines like…Continue reading

April 15, 2018

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American Express Refreshed

Owners of an American Express card might be pleasantly surprised this month. Following the release of the global financial company’s new global platform “Powerful Backing: Don’t Do Business / Don’t Live Life Without It,” this redesign…Continue reading

April 11, 2018

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Brett Yoncak

CATEGORY

Philly’s Greatest Logo Design

As the Philadelphia Flyers prepare to crush the Penguins in this year’s playoffs, I thought I’d take the time to point out how they’ve already crushed them, and nearly every other team in the logo…Continue reading

April 3, 2018

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The 41 Diamonds of the CONCACAF

Is a nice icon sufficient enough to be called a successful logo? Of course, you should always aim to make your design visually appealing, but shouldn’t it be able to tell a story as well?…Continue reading

March 21, 2018

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Tennis US Open with a Fresh, New Look

Since 1978, New York City has hosted the Tennis’ US Open every August. In an effort to refresh their overall brand, the United States Tennis Association unveiled their new logo for the the annual tournament.…Continue reading

March 18, 2018

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Reinventing Century 21

In the 70s, two real estate agents, Art Barlett and Marsh Fisher, developed what soon became the most recognized companies in real estate. They named it Century 21 because it “sounded futuristic,” but ironically its…Continue reading

March 14, 2018

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