August 23, 2012

POSTED BY

Eunjoo Ree

CATEGORY

Teapot Full of Good

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If you are too cold, tea will warm you. If you are too heated, it will cool you. If you are depressed, it will cheer you. If you are excited, it will calm you. -William E. Gladstone, 1865 It seems like tea is good all around. And Ajiri Tea makes …

new york sports branding graphic design company

If you are too cold, tea will warm you. If you are too heated, it will cool you. If you are depressed, it will cheer you. If you are excited, it will calm you.William E. Gladstone, 1865

It seems like tea is good all around. And Ajiri Tea makes it even better, with its authentic package design and a priceless cause.

Ajiri Tea (ariji, meaning “to employ” in Swahili) started with the mission to create employment for the people of western Kenya and to educate the local orphans. The packages for this black tea, entirely grown by local farmers, are beautifully handcrafted by the women of the Kisii district of Kenya.

The labels are designed using dried banana leaves from the farms. Recycled magazines are used to make paper beads that you find inside the box. The artwork is not only one-of-a-kind, but also reflects Maasai culture and lifestyles. All profits from sales are donated to the Ajiri Foundation to pay for children’s education in western Kenya. Check out their Facebook page.

What a great way to design a package, support people, and let their pride shine! I purchased a couple myself, initially for the graphic design (and of course for its cause), but found that the tea itself is quite tasty, too—pure, rich, and bold. Also, the packages have a lovely texture and a light, natural scent—probably from the banana leaves. They’re perfect for casual, friendly gifts.

new york sports branding graphic design company

new york sports branding graphic design company

new york sports branding graphic design company

new york sports branding graphic design company

new york sports branding graphic design company

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