Sirui Liao, Author at Alfalfa Studio

March 29, 2021

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CATEGORY

UNIQLO Global Sustainability Ambassador Doraemon!

new york branding sports graphic design firm

Sustainability has always been the most concerning topic for fast-chain fashion. The Japanese clothing brand UNIQLO has been advocating environmental-friendly clothing manufacture fie the past few years. Recently they had announced that our beloved cartoon character Doraemon to be the…Continue reading

March 18, 2021

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Sirui Liao

CATEGORY

Branding

Young Designers’ Exhibition Identity by Aaron Nieh Workshop

Commissioned by the Taiwan Young Designers’ exhibition, Aaron Nieh Workshop created this refreshing new identity system to welcome the 40th anniversary of this event.According to Aaron Nieh himself, this set of identities is a communication…Continue reading

March 12, 2021

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Sirui Liao

CATEGORY

Animation
Branding

This is the font motion design you need to watch! Vinila by Flora de Carvalho

plau.co/vinila/ plau.co/vinila/ plau.co/vinila/ plau.co/vinila/ Vinila was originally started with lettering for a Brazilian Music album. Therefore rhythm is a big take on this font design. Usually, when releasing a new font, designers would pair it…Continue reading

March 4, 2021

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Sirui Liao

CATEGORY

Branding

Behind the design: The New Yamato Group branding by Kenya Hara

I believe most of the time, when looking at a logo, you must have thought that the logo looks so simple or that brand update is basically the same as the old one. However,…Continue reading

March 1, 2021

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Sirui Liao

CATEGORY

Technology

Coca-cola new paper bottle prototype

Last year, Coca-Cola, Pepsi, and Nestle were named the top plastic polluters for the third year in a row, and Coca-cola ranked No.1 most littered products. As a response, the Coca-cola company promised to…Continue reading

February 19, 2021

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Sirui Liao

CATEGORY

Branding

McDonald’s Package Makeover! By Pearlfisher

Using the visuality to speak for each burger! Design company Pearlfisher designed a new packaging system for McDonald’s. For a fast-food chain, the burger, fries, and beverage package is the most efficient and straightforward way…Continue reading

February 8, 2021

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Sirui Liao

CATEGORY

Branding

Chinese Graphic design: Studio NA.EO 2020 portfolio video

Remember the article I wrote about the radical Chinese film festival poster last year? When the lunar calendar new year is approaching, Studio NA. EO had released a video portfolio of their work in 2020.…Continue reading

February 1, 2021

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Sirui Liao

CATEGORY

Fashion
Illustration

LLANO RANCH Serier Illustration By Aki Jiang

We always see artists collaborating with fashion brands. This time, let’s look at the collaboration of illustrator Aki Jiang and Chinese clothing brand LLANO. Clothing carries art to a broader audience, and people who wear…Continue reading

January 26, 2021

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Sirui Liao

CATEGORY

Film & TV

2021 TOKYO TDC video category winner: The Dafi Kühne Printing Show

A few weeks ago, Tokyo TDC had released their Annual Award result. For the video category, letterpress printer and educator Dafi Kühne’s video The Dafi Kühne Printing Show™ had received the TDC price honor. I…Continue reading

January 22, 2021

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Sirui Liao

CATEGORY

Branding

Alpaca, Llama or Q-tips? Japanese Q-tips branding

SANYO is a Japanese brand famous for its cotton products, such as q-tips and cotton balls. Recently they invited alpaca, yes, the animal, to be their official representatives. To show the different functions, SANYO designed…Continue reading